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Director of Marketing

Location: San Jose, CA, United States
Job # 11112737
Date Posted: 07-02-2018
Title: Director of Marketing
Location: San Jose, CA 95113
Salary: Up to $200k Annually + Equity
Direct Hire

Our client is disrupting the way Application Support and Learning content is consumed by providing Contextual and Interactive Walk Throughs inside enterprise applications at the exact time a task is being performed.

They provide enterprises with a Software Platform that allows them to create Interactive Guides or Flows that sit as an overlay inside any web application. Flows are Contextual - appear based on where you are in the application (location) and who you are (role). Optimal performance and adoption of any web application is attained when there is easy access to Contextual Information - inside the application at the time a task is being performed.

They are looking for a Director of Marketing who has a proven track record of creating and implementing a range of marketing strategies for Enterprise Software startups.
Who you are:
  • 10+ years in Marketing with an expertise in inbound and/or outbound marketing. 
  • Expertise in Events and Trade shows and the activities that occur before and after these events that will help in optimizing marketing ROI. 
  • Experience in managing a content development strategy that supports our strategic and tactical marketing objectives. 
  • Ability to instill a data-driven culture in making marketing decisions to maximize ROI. 
  • A deep understanding of digital marketing strategies as they relate to selling to software to Mid-Large Enterprises. 
  • Intellectual curiosity - you love to ask questions and are genuinely interested in learning your client's needs 
  • Hardworking - you’re one of the hardest working people you know. 
  • Articulate - you have strong interpersonal skills and can communicate effectively. 
  • Passionate - you are excited about technology, software, and how it helps businesses succeed.
What you get to do:
  • Develop global strategic marketing plans and budgets in support of organizational strategy and objectives. 
  • Conceptualize, implement and monitor strategic and tactical plans that position the company products, to gain market share and meet revenue targets. 
  • Collaborate with product and go to market teams to understand customers’ needs and deliver marketing collateral that resonates with our market segments. 
  • Develop and execute multi-channel marketing, positioning and communication strategies that emphasize the uniqueness of our company and technology and its benefit to different market segments.
Please submit an updated version of your resume for immediate and confidential consideration. Thank you!
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